On Tuesday, Future Cleantech Architects was invited to give a keynote presentation at our home region’s industry and trade chamber’s annual gathering. Peter Schniering addressed regional policymakers, representatives from financial institutes, and, predominantly, representatives of the region’s mainly family-owned industrial companies.
The presentation focused on three aspects:
???? The severe challenges faced by the German economy at the moment, many of which have been self-inflicted due to German bureaucratic hurdles and poor digitization of the public sector.
⛽ The excessive bet on cheap fossil fuel sources from a few countries in the past.
???? The massive opportunity that this upcoming transformation of the industry provides.
Metalworking, an emissions-intensive industry in Germany’s Western state NRW, has significant potential to attract bright innovators and investments for cleantech solutions, given that a lot of the important infrastructure for producing such cleantech is already in place. However, it will take a consistent and highly ambitious approach, combined with a strategy embracing international experts, to transform the industry.